Setting Up a Multilingual Shopify Store
Want to sell your products worldwide but worried about language barriers? No problem! In this video, I’ll show you how to set up a multilingual Shopify store step by step. Let’s get started!”
[STEP 1: Choosing the Right Shopify Plan]
“First things first, ensure you’re on a Shopify plan that supports multiple languages. Shopify Basic and higher plans allow multilingual support. If you’re unsure, check your current plan in the admin settings.”
[STEP 2: Enabling Shopify’s Native Multilingual Feature]
“Shopify has a built-in multilingual feature that lets you add multiple languages to your store. Here’s how to enable it.”
[Step-by-step screen recording of navigating to ‘Settings’ > ‘Languages’]
- Click on Settings in your Shopify admin
- Go to Languages
- Click on Add language and select your desired language
- Publish the language once translations are ready
“Now, your store is ready to handle different languages!”
[STEP 3: Using a Translation App]
“For automatic translations and more flexibility, you can use Shopify apps like Weglot or Langify. Here’s how to install one.”
- Search for Weglot or Langify in the Shopify App Store
- Click Add App and follow the setup instructions
- Configure automatic or manual translations
“These apps make it super easy to translate your content and even detect visitors’ preferred languages automatically!”
[STEP 4: Translating Products, Pages, and Checkout]
“To ensure a great customer experience, make sure all your store content is translated, including product descriptions, pages, and checkout.”
- Go to Products in your Shopify admin
- Click on a product and find the Translate option
- Enter translations manually or use an app for automation
“A fully translated store builds trust and boosts conversions!”
[STEP 5: Setting Up Language Switcher]
“Now, let’s add a language switcher so customers can choose their preferred language easily.”
- Open Online Store > Themes
- Click Customize
- Add a Language Selector to your header or footer
“Now visitors can switch languages with just one click!”
[BONUS TIP: Optimizing for SEO]
“Lastly, make sure your multilingual store is SEO-friendly!”
- Shopify automatically handles hreflang tags for translated pages
- Make sure your meta descriptions and URLs are also translated
- Use Google Search Console to submit different language versions
“This helps your store rank higher in search engines for multiple languages!”
“And that’s it! You now have a fully multilingual Shopify store ready to attract customers worldwide. If you found this tutorial helpful, give it a thumbs up, subscribe for more eCommerce tips, and drop your questions in the comments below. See you in the next video!”